As a musician, whether you expect your equipment to take your sound to another level, or whether you just need it to be infinitely reliable, you want gear that performs to your standards day in and day out.
Sam Hanke, out of Victoria, TX, has set out to satisfy every craving a musician could have from their gear. Not only does he make his effect pedals from scratch with careful attention to detail, he builds them like tanks.
The logo evolved from needing something that was clean and simple, yet hearkened back to mid-century, “made-to-last” industrial practices. The result is a mark that can just as easily impress on a computer screen as it can being turned into a rubber stamp or silkscreen print.